Supporting Tourism. Sustaining Communities.
We’re a not-for-profit organisation that’s proudly independent and passionately local. Since 1991, we’ve helped businesses and destinations across Mid Wales thrive.
Our Purpose
MWT Cymru exists to support and champion the tourism sector in Powys, Ceredigion and Meirionnydd – rural regions often overlooked at national level.
We promote Mid Wales as a visitor destination, advocate for our members at all levels of government, and provide practical support that helps businesses survive and grow.
We promote Mid Wales as a visitor destination, advocate for our members at all levels of government, and provide practical support that helps businesses survive and grow.
What Makes Us Different
- We’re independent: No core government funding. Our members fund our work.
- We’re not-for-profit: Every penny goes back into the sector.
- We’re member-led: Our priorities are shaped by the businesses we support.
- We’re region-first: Mid Wales is our home – and always our focus.
What We Do
- Destination Marketing via VisitMidWales and ShowMeWales platforms
- Business Support via training, toolkits and one-to-one guidance
- Policy & Representation on forums, consultations and Senedd groups
- Industry Connection via networking events and digital community
Backed by Trust. Built for Impact.
We work closely with Visit Wales, Wales Tourism Alliance, local authorities, and other regional networks – but remain fully independent.
Our voice is trusted across policy groups, forums and decision-making boards.
Our voice is trusted across policy groups, forums and decision-making boards.
Annual Reports
If you care about the future of tourism in Mid Wales – we’re here to help you shape it.
The People Behind MWT
Non Executive Board of Directors
Dylan Roberts CHAIRMAN Salop Leisure |
Suzy Davies VICE CHAIRMAN Former Member of the Senedd, Past Chair of Wales Tourism Alliance |
Rowland Rees-Evans CEREDIGION TRADE DIRECTOR Penrhos Park, Ceredigion |
Meurig Jones Meirionnydd Trade Director Portmeirion Ltd, Gwynedd |
Louise Lloyd Ceredigion Trade director Harry's Hotel & Bar, Aberystwyth |
Greg Loweth Powys Trade Director Group Strategy Manager for Crest Hotels Group , The Metropole Hotel, Llandrindod Wells |
Shane Logan Powys Trade Director Property Manager, Powis Castle & Garden, Welshpool |
Duncan Foulkes Press & PR |
Martin Davies Accounts |
